Buyers now ask for a copilot inside the product, not a chatbot on the marketing site
Procurement stopped treating AI as a landing-page novelty. They want features embedded in auth, roles, and the same audit trail as everything else.
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Voice agents finally answer SMB phone lines, and missed calls are measurable again
Small businesses always lost leads after hours. The shift is not synthetic voice. It is calls that book, log, and hand off without losing the thread.
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